Trade Digital Banner Ads Christmas 2024

As part of the marketing campaign for Christmas 2024, the California Walnut Commission (CWC) launched digital banner ads in the UK, targeting trade buyers with a compelling message to "STOCK UP" for the holiday season.

This initiative acknowledges Christmas as a key period for shelled and in-shell California walnut sales. The campaign, which began in October 2024, emphasized the unique qualities of California walnuts, highlighting their versatility, quality, origin, and consistency. By showcasing these attributes, CWC reinforced California walnuts' position as the superior choice for trade buyers, encouraging them to prioritize stocking California walnuts over products from other origins.

CWC strategically placed digital banners across eight prominent trade publications, reaching a combined audience of over 1 million. A selection of these banner ads are below.

For further information on California Walnuts, please make contact on 01628 535 755 or via email at trade@californiawalnuts.co.uk